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Automarket.com.au
Free car advertising website whose aim is to conveniently connect car buyers and sellers in Australia. Here you can search all types of cars for sale, new cars, second hand car, and used cars for sale, or private seller cars to dealers used cars and new cars.
Project Type: Automotive (Australia)
| Keywords | Google.com.au (Page Number) | |
| Before Optimization | After Optimization | |
| Car online | - | # 1 |
| Buy Car | - | # 1 |
| Cars for Sale | - | # 1 |
" We achieved Top Page Ranking for targeted keywords in Australian search engines and more than 85% increase in Traffic"
Challenge
Goal for Automarket.com.au SEO campaign was to focus on only Australian visitors primarily and getting top page ranking for a huge list of highly competitive keywords on Google Au, Yahoo Au and Bing Au. The biggest challenge for SEO team was to promote the site for all the keywords from highly competitive Automotive industry in Australia.
Our approach
We needed to select a very focused SEO strategy while promoting Automarket.com.au as the targeted market was very competitive. In order to increase the site's search engine coverage, we planned a promotional strategy where we gave more focus to optimizing content on the site, building dedicated landing pages, creating quality backlinks, targeting Automotive communities, Niche marketing and other SEO ethics to target visitors from Australia.
We implemented all of the above step by step but in a consistent manner because of which we could achieve the target in the desired timeline.
Result
We got the first page ranking for almost all the targeted keywords and maintaining it on the top positions since then. Also traffic for the site has increased by around 85% with more than 90% of the traffic from Australia.
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